Moat analytics connection
Moat Analytics helps you analyze and measure digital advertising, enables advertisers and publishers to gain insights into the performance of their digital advertising efforts. With a range of metrics available, Moat Analytics lets you assess the effectiveness of their advertising campaigns by measuring factors like visibility, attention metrics, completion rate, and others. By seamlessly integrating with ad-serving platforms, Moat Analytics gathers data on user interactions with ads, such as duration of ad views and on-screen visibility. Leveraging this data, advertisers and publishers can optimize their campaigns and enhance their return on investment (ROI).
Prerequisites
To complete the connection process, you need a Token. If you do not have the token, reach your Moat Analytics representative and create a request.
Establishing a connection
Procedure
Procedure
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Navigate to your Data Integration console and select Connections.
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Click + Create New Connection.
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Choose Moat analytics.
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Enter the desired connection name in the Connection Name field.
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Enter the Token.
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Click Test Connection to verify your connection is up to the task.
If the connection succeeded, you can use this connection in Data Integration.