Google Analytics 4 predefined reports
Data Integration Google Analytics 4 Predefined reports are similar to the reports in the Google Analytics 4 Dashboard. The reports are organized into four main categories: Acquisition, Engagement, Monetization, and Retention. Each category contains subcategories that provide detailed information about user behavior.
Prerequisites
To use Google Analytics 4 Predefined Reports in Data Integration, you must initially adhere to the following instructions:
- Choose Predefined Reports as your River mode.
- Select the API version as Google Analytics 4.
- Choose your GA4 Accounts.
- Select your GA4 Properties.
Demographics report
Demographic Reports provide insights into the demographics of your website or app users. This information helps you understand your audience, target your marketing campaigns effectively, and create personalized content.
Demographics age
| Field | Data Type | Dimension/Metric |
|---|
ga4_account_id  | Integer | Dimension |
ga4_property_id  | Integer | Dimension |
userAgeBracket  | String | Dimension |
| conversions | Integer | Metric |
| date | Integer | Metric |
| engagedSessions | Integer | Metric |
| engagementRate | Float | Metric |
| ga4_account_name | String | Dimension |
| ga4_property_name | String | Dimension |
| newUsers | Integer | Metric |
| totalRevenue | Integer | Metric |
| totalUsers | Integer | Metric |
Demographics city
| Field | Data Type | Dimension/Metric |
|---|
city  | String | Dimension |
ga4_account_id  | Integer | Dimension |
ga4_property_id  | Integer | Dimension |
| conversions | Integer | Metric |
| date | Integer | Metric |
| engagedSessions | Integer | Metric |
| engagementRate | Float | Metric |
| ga4_account_name | String | Dimension |
| ga4_property_name | String | Dimension |
| newUsers | Integer | Metric |
| totalRevenue | Integer | Metric |
| totalUsers | Integer | Metric |
Demographics country
| Field | Data Type | Dimension/Metric |
|---|
country  | String | Dimension |
ga4_account_id  | Integer | Dimension |
ga4_property_id  | Integer | Dimension |
| conversions | Integer | Metric |
| date | Integer | Metric |
| engagedSessions | Integer | Metric |
| engagementRate | Float | Metric |
| ga4_account_name | String | Dimension |
| ga4_property_name | String | Dimension |
| newUsers | Integer | Metric |
| totalRevenue | Integer | Metric |
| totalUsers | Integer | Metric |
Demographics gender
| Field | Data Type | Dimension/Metric |
|---|
ga4_account_id  | Integer | Dimension |
ga4_property_id  | Integer | Dimension |
userGender  | String | Dimension |
| conversions | Integer | Metric |
| date | Integer | Metric |
| engagedSessions | Integer | Metric |
| engagementRate | Float | Metric |
| ga4_account_name | String | Dimension |
| ga4_property_name | String | Dimension |
| newUsers | Integer | Metric |
| totalRevenue | Integer | Metric |
| totalUsers | Integer | Metric |
Demographics interests
| Field | Data Type | Dimension/Metric |
|---|
brandingInterest  | String | Dimension |
ga4_account_id  | Integer | Dimension |
ga4_property_id  | Integer | Dimension |
| conversions | Integer | Metric |
| date | Integer | Metric |
| engagedSessions | Integer | Metric |
| engagementRate | Float | Metric |
| ga4_account_name | String | Dimension |
| ga4_property_name | String | Dimension |
| newUsers | Integer | Metric |
| totalRevenue | Integer | Metric |
| totalUsers | Integer | Metric |
Demographics language
| Field | Data Type | Dimension/Metric |
|---|
ga4_account_id  | Integer | Dimension |
ga4_property_id  | Integer | Dimension |
language  | String | Dimension |
| conversions | Integer | Metric |
| date | Integer | Metric |
| engagedSessions | Integer | Metric |
| engagementRate | Float | Metric |
| ga4_account_name | String | Dimension |
| ga4_property_name | String | Dimension |
| newUsers | Integer | Metric |
| totalRevenue | Integer | Metric |
| totalUsers | Integer | Metric |
Demographics region
| Field | Data Type | Dimension/Metric |
|---|
city  | String | Dimension |
ga4_account_id  | Integer | Dimension |
ga4_property_id  | Integer | Dimension |
| conversions | Integer | Metric |
| date | Integer | Metric |
| engagedSessions | Integer | Metric |
| engagementRate | Float | Metric |
| ga4_account_name | String | Dimension |
| ga4_property_name | String | Dimension |
| newUsers | Integer | Metric |
| totalRevenue | Integer | Metric |
| totalUsers | Integer | Metric |
Engagement reports
Engagement Reports provide insights into how users interact with your website or app. This information can be used to improve the user experience, track user behavior, and measure the effectiveness of your marketing campaigns.
Engagement content group
| Field | Data Type | Dimension/Metric |
|---|
contentGroup  | String | Dimension |
ga4_property_id  | Integer | Dimension |
ga4_account_id  | Integer | Dimension |
| eventCount | Integer | Metric |
| date | Integer | Metric |
| ga4_account_name | String | Dimension |
| conversions | Integer | Metric |
| ga4_property_name | String | Dimension |
| newUsers | Integer | Metric |
| screenPageViews | Integer | Metric |
| totalRevenue | Integer | Metric |
| totalUsers | Integer | Metric |
| userEngagementDuration | Integer | Metric |
Engagement conversions
| Field | Data Type | Dimension/Metric |
|---|
eventName  | String | Dimension |
ga4_account_id  | Integer | Dimension |
ga4_property_id  | Integer | Dimension |
| conversions | Integer | Metric |
| date | Integer | Metric |
| ga4_account_name | String | Dimension |
| ga4_property_name | String | Dimension |
| totalRevenue | Integer | Metric |
| totalUsers | Integer | Metric |
Engagement events
| Field | Data Type | Dimension/Metric |
|---|
eventName  | String | Dimension |
ga4_account_id  | Integer | Dimension |
ga4_property_id  | Integer | Dimension |
| date | Integer | Metric |
| eventCount | Integer | Metric |
| eventCountPerUser | Float | Metric |
| ga4_account_name | String | Dimension |
| ga4_property_name | String | Dimension |
| totalRevenue | Integer | Metric |
| totalUsers | Integer | Metric |
Engagement pages path
| Field | Data Type | Dimension/Metric |
|---|
ga4_account_id  | Integer | Dimension |
pagePath  | String | Dimension |
ga4_property_id  | Integer | Dimension |
| ga4_property_name | String | Dimension |
| ga4_account_name | String | Dimension |
| eventCount | Integer | Metric |
| conversions | Integer | Metric |
| newUsers | Integer | Metric |
| date | Integer | Metric |
| screenPageViews | Integer | Metric |
| totalRevenue | Integer | Metric |
| totalUsers | Integer | Metric |
| userEngagementDuration | Integer | Metric |
Engagement pages title and screen class
| Field | Data Type | Dimension/Metric |
|---|
ga4_account_id  | Integer | Dimension |
unifiedScreenClass  | String | Dimension |
ga4_property_id  | Integer | Dimension |
| ga4_property_name | String | Dimension |
| ga4_account_name | String | Dimension |
| eventCount | Integer | Metric |
| conversions | Integer | Metric |
| newUsers | Integer | Metric |
| screenPageViews | Integer | Metric |
| totalRevenue | Integer | Metric |
| totalUsers | Integer | Metric |
| date | Integer | Metric |
| userEngagementDuration | Integer | Metric |
Engagement pages title and screen name
| Field | Data Type | Dimension/Metric |
|---|
ga4_account_id  | Integer | Dimension |
unifiedScreenName  | String | Dimension |
ga4_property_id  | Integer | Dimension |
| ga4_property_name | String | Dimension |
| ga4_account_name | String | Dimension |
| eventCount | Integer | Metric |
| conversions | Integer | Metric |
| newUsers | Integer | Metric |
| screenPageViews | Integer | Metric |
| totalRevenue | Integer | Metric |
| totalUsers | Integer | Metric |
| date | Integer | Metric |
| userEngagementDuration | Integer | Metric |
E-commerce purchase reports
Monetization E-commerce Purchase Reports provide insights into how users purchase products or services on your website or app. This information helps to track revenue, identify top-performing products, and optimize your checkout process.
Monetization e-commerce purchases item brand
| Field | Data Type | Dimension/Metric |
|---|
ga4_account_id  | Integer | Dimension |
ga4_property_id  | Integer | Dimension |
itemBrand  | String | Dimension |
| cartToViewRate | Float | Metric |
| date | Integer | Metric |
| ga4_account_name | String | Dimension |
| ga4_property_name | String | Dimension |
| itemPurchaseQuantity | Integer | Metric |
| itemRevenue | Float | Metric |
| itemsAddedToCart | Integer | Metric |
| itemsViewed | Integer | Metric |
| purchaseToViewRate | Float | Metric |
Monetization e-commerce purchases item category
| Field | Data Type | Dimension/Metric |
|---|
ga4_account_id  | Integer | Dimension |
ga4_property_id  | Integer | Dimension |
itemCategory  | String | Dimension |
| cartToViewRate | Float | Metric |
| date | Integer | Metric |
| ga4_account_name | String | Dimension |
| ga4_property_name | String | Dimension |
| itemPurchaseQuantity | Integer | Metric |
| itemRevenue | Float | Metric |
| itemsAddedToCart | Integer | Metric |
| itemsViewed | Integer | Metric |
| purchaseToViewRate | Float | Metric |
Monetization e-commerce purchases item category 2
| Field | Data Type | Dimension/Metric |
|---|
ga4_account_id  | Integer | Dimension |
ga4_property_id  | Integer | Dimension |
itemCategory2  | String | Dimension |
| cartToViewRate | Float | Metric |
| date | Integer | Metric |
| ga4_account_name | String | Dimension |
| ga4_property_name | String | Dimension |
| itemPurchaseQuantity | Integer | Metric |
| itemRevenue | Float | Metric |
| itemsAddedToCart | Integer | Metric |
| itemsViewed | Integer | Metric |
| purchaseToViewRate | Float | Metric |
Monetization e-commerce purchases item category 3
| Field | Data Type | Dimension/Metric |
|---|
ga4_account_id  | Integer | Dimension |
ga4_property_id  | Integer | Dimension |
itemCategory3  | String | Dimension |
| cartToViewRate | Float | Metric |
| date | Integer | Metric |
| ga4_account_name | String | Dimension |
| ga4_property_name | String | Dimension |
| itemPurchaseQuantity | Integer | Metric |
| itemRevenue | Float | Metric |
| itemsAddedToCart | Integer | Metric |
| itemsViewed | Integer | Metric |
| purchaseToViewRate | Float | Metric |
Monetization e-commerce purchases item category 4
| Field | Data Type | Dimension/Metric |
|---|
ga4_account_id  | Integer | Dimension |
ga4_property_id  | Integer | Dimension |
itemCategory4  | String | Dimension |
| cartToViewRate | Float | Metric |
| date | Integer | Metric |
| ga4_account_name | String | Dimension |
| ga4_property_name | String | Dimension |
| itemPurchaseQuantity | Integer | Metric |
| itemRevenue | Float | Metric |
| itemsAddedToCart | Integer | Metric |
| itemsViewed | Integer | Metric |
| purchaseToViewRate | Float | Metric |
Monetization e-commerce purchases item category 5
| Field | Data Type | Dimension/Metric |
|---|
ga4_account_id  | Integer | Dimension |
ga4_property_id  | Integer | Dimension |
itemCategory5  | String | Dimension |
| cartToViewRate | Float | Metric |
| date | Integer | Metric |
| ga4_account_name | String | Dimension |
| ga4_property_name | String | Dimension |
| itemPurchaseQuantity | Integer | Metric |
| itemRevenue | Float | Metric |
| itemsAddedToCart | Integer | Metric |
| itemsViewed | Integer | Metric |
| purchaseToViewRate | Float | Metric |
Monetization e-commerce purchases item category report combined
| Field | Data Type | Dimension/Metric |
|---|
itemCategory3  | String | Dimension |
itemCategory5  | String | Dimension |
ga4_account_id  | Integer | Dimension |
itemCategory2  | String | Dimension |
itemCategory4  | String | Dimension |
ga4_property_id  | Integer | Dimension |
itemCategory  | String | Dimension |
| date | Integer | Metric |
| ga4_property_name | String | Dimension |
| cartToViewRate | Float | Metric |
| ga4_account_name | String | Dimension |
| itemPurchaseQuantity | Integer | Metric |
| itemRevenue | Float | Metric |
| itemsAddedToCart | Integer | Metric |
| itemsViewed | Integer | Metric |
| purchaseToViewRate | Float | Metric |
Monetization e-commerce purchases item id
| Field | Data Type | Dimension/Metric |
|---|
ga4_account_id  | Integer | Dimension |
ga4_property_id  | Integer | Dimension |
itemId  | String | Dimension |
| cartToViewRate | Float | Metric |
| date | Integer | Metric |
| ga4_account_name | String | Dimension |
| ga4_property_name | String | Dimension |
| itemPurchaseQuantity | Integer | Metric |
| itemRevenue | Float | Metric |
| itemsAddedToCart | Integer | Metric |
| itemsViewed | Integer | Metric |
| purchaseToViewRate | Float | Metric |
Monetization e-commerce purchases item name
| Field | Data Type | Dimension/Metric |
|---|
ga4_account_id  | Integer | Dimension |
ga4_property_id  | Integer | Dimension |
itemName  | String | Dimension |
| cartToViewRate | Float | Metric |
| date | Integer | Metric |
| ga4_account_name | String | Dimension |
| ga4_property_name | String | Dimension |
| itemPurchaseQuantity | Integer | Metric |
| itemRevenue | Float | Metric |
| itemsAddedToCart | Integer | Metric |
| itemsViewed | Integer | Metric |
| purchaseToViewRate | Float | Metric |
Publisher ads reports
Monetization Publisher Ads Reports provide insights into how users interact with your website or app ads. This information helps to track revenue, identify top-performing ad units, and optimize your ad placements.
| Field | Data Type | Dimension/Metric |
|---|
adSourceName  | String | Dimension |
ga4_account_id  | Integer | Dimension |
ga4_property_id  | Integer | Dimension |
| adUnitExposure | Integer | Metric |
| date | Integer | Metric |
| ga4_account_name | String | Dimension |
| ga4_property_name | String | Dimension |
| publisherAdClicks | Integer | Metric |
| publisherAdImpressions | Integer | Metric |
| totalAdRevenue | Integer | Metric |
Monetization publisher ads ad source
| Field | Data Type | Dimension/Metric |
|---|
adFormat  | String | Dimension |
ga4_account_id  | Integer | Dimension |
ga4_property_id  | Integer | Dimension |
| adUnitExposure | Integer | Metric |
| date | Integer | Metric |
| ga4_account_name | String | Dimension |
| ga4_property_name | String | Dimension |
| publisherAdClicks | Integer | Metric |
| publisherAdImpressions | Integer | Metric |
| totalAdRevenue | Integer | Metric |
Monetization publisher ads ad unit
| Field | Data Type | Dimension/Metric |
|---|
adUnitName  | String | Dimension |
ga4_account_id  | Integer | Dimension |
ga4_property_id  | Integer | Dimension |
| adUnitExposure | Integer | Metric |
| date | Integer | Metric |
| ga4_account_name | String | Dimension |
| ga4_property_name | String | Dimension |
| publisherAdClicks | Integer | Metric |
| publisherAdImpressions | Integer | Metric |
| totalAdRevenue | Integer | Metric |
Monetization publisher ads page path
| Field | Data Type | Dimension/Metric |
|---|
ga4_account_id  | Integer | Dimension |
ga4_property_id  | Integer | Dimension |
pagePath  | String | Dimension |
| adUnitExposure | Integer | Metric |
| date | Integer | Metric |
| ga4_account_name | String | Dimension |
| ga4_property_name | String | Dimension |
| publisherAdClicks | Integer | Metric |
| publisherAdImpressions | Integer | Metric |
| totalAdRevenue | Integer | Metric |
Tech reports
Tech Reports provide insights into your users' technology for accessing your website or app. This information is used to troubleshoot website issues, ensure your site is mobile-friendly, and effectively target marketing campaigns.
Tech app version
| Field | Data Type | Dimension/Metric |
|---|
appVersion  | String | Dimension |
ga4_property_id  | Integer | Dimension |
ga4_account_id  | Integer | Dimension |
| engagedSessions | Integer | Metric |
| engagementRate | Float | Metric |
| eventCount | Integer | Metric |
| date | Integer | Metric |
| ga4_account_name | String | Dimension |
| conversions | Integer | Metric |
| ga4_property_name | String | Dimension |
| newUsers | Integer | Metric |
| totalRevenue | Integer | Metric |
| totalUsers | Integer | Metric |
Tech browser
| Field | Data Type | Dimension/Metric |
|---|
browser  | String | Dimension |
ga4_property_id  | Integer | Dimension |
ga4_account_id  | Integer | Dimension |
| engagedSessions | Integer | Metric |
| engagementRate | Float | Metric |
| eventCount | Integer | Metric |
| date | Integer | Metric |
| ga4_account_name | String | Dimension |
| conversions | Integer | Metric |
| ga4_property_name | String | Dimension |
| newUsers | Integer | Metric |
| totalRevenue | Integer | Metric |
| totalUsers | Integer | Metric |
Tech device category
| Field | Data Type | Dimension/Metric |
|---|
ga4_account_id  | Integer | Dimension |
ga4_property_id  | Integer | Dimension |
deviceCategory  | String | Dimension |
| engagedSessions | Integer | Metric |
| engagementRate | Float | Metric |
| eventCount | Integer | Metric |
| conversions | Integer | Metric |
| ga4_account_name | String | Dimension |
| date | Integer | Metric |
| ga4_property_name | String | Dimension |
| newUsers | Integer | Metric |
| totalRevenue | Integer | Metric |
| totalUsers | Integer | Metric |
Tech device model
| Field | Data Type | Dimension/Metric |
|---|
ga4_account_id  | Integer | Dimension |
ga4_property_id  | Integer | Dimension |
deviceModel  | String | Dimension |
| engagedSessions | Integer | Metric |
| engagementRate | Float | Metric |
| eventCount | Integer | Metric |
| conversions | Integer | Metric |
| ga4_account_name | String | Dimension |
| date | Integer | Metric |
| ga4_property_name | String | Dimension |
| newUsers | Integer | Metric |
| totalRevenue | Integer | Metric |
| totalUsers | Integer | Metric |
Tech operating system
| Field | Data Type | Dimension/Metric |
|---|
ga4_account_id  | Integer | Dimension |
operatingSystem  | String | Dimension |
ga4_property_id  | Integer | Dimension |
| ga4_account_name | String | Dimension |
| eventCount | Integer | Metric |
| engagementRate | Float | Metric |
| conversions | Integer | Metric |
| engagedSessions | Integer | Metric |
| ga4_property_name | String | Dimension |
| newUsers | Integer | Metric |
| date | Integer | Metric |
| totalRevenue | Integer | Metric |
| totalUsers | Integer | Metric |
Tech os version
| Field | Data Type | Dimension/Metric |
|---|
ga4_account_id  | Integer | Dimension |
operatingSystemVersion  | String | Dimension |
ga4_property_id  | Integer | Dimension |
| ga4_account_name | String | Dimension |
| eventCount | Integer | Metric |
| engagementRate | Float | Metric |
| conversions | Integer | Metric |
| engagedSessions | Integer | Metric |
| ga4_property_name | String | Dimension |
| newUsers | Integer | Metric |
| date | Integer | Metric |
| totalRevenue | Integer | Metric |
| totalUsers | Integer | Metric |
Tech os with version
| Field | Data Type | Dimension/Metric |
|---|
ga4_account_id  | Integer | Dimension |
operatingSystemWithVersion  | String | Dimension |
ga4_property_id  | Integer | Dimension |
| ga4_account_name | String | Dimension |
| eventCount | Integer | Metric |
| engagementRate | Float | Metric |
| conversions | Integer | Metric |
| engagedSessions | Integer | Metric |
| ga4_property_name | String | Dimension |
| newUsers | Integer | Metric |
| date | Integer | Metric |
| totalRevenue | Integer | Metric |
| totalUsers | Integer | Metric |
| Field | Data Type | Dimension/Metric |
|---|
ga4_account_id  | Integer | Dimension |
platform  | String | Dimension |
ga4_property_id  | Integer | Dimension |
| ga4_account_name | String | Dimension |
| eventCount | Integer | Metric |
| engagementRate | Float | Metric |
| conversions | Integer | Metric |
| engagedSessions | Integer | Metric |
| ga4_property_name | String | Dimension |
| newUsers | Integer | Metric |
| date | Integer | Metric |
| totalRevenue | Integer | Metric |
| totalUsers | Integer | Metric |
| Field | Data Type | Dimension/Metric |
|---|
ga4_account_id  | Integer | Dimension |
platform  | String | Dimension |
deviceCategory  | String | Dimension |
ga4_property_id  | Integer | Dimension |
| engagedSessions | Integer | Metric |
| eventCount | Integer | Metric |
| engagementRate | Float | Metric |
| ga4_account_name | String | Dimension |
| conversions | Integer | Metric |
| ga4_property_name | String | Dimension |
| newUsers | Integer | Metric |
| date | Integer | Metric |
| totalRevenue | Integer | Metric |
| totalUsers | Integer | Metric |
Tech screen resolution
| Field | Data Type | Dimension/Metric |
|---|
ga4_account_id  | Integer | Dimension |
screenResolution  | String | Dimension |
ga4_property_id  | Integer | Dimension |
| ga4_account_name | String | Dimension |
| eventCount | Integer | Metric |
| engagementRate | Float | Metric |
| conversions | Integer | Metric |
| engagedSessions | Integer | Metric |
| ga4_property_name | String | Dimension |
| newUsers | Integer | Metric |
| date | Integer | Metric |
| totalRevenue | Integer | Metric |
| totalUsers | Integer | Metric |
Traffic acquisition reports
Traffic Acquisition reports provide insights into where your website or app visitors are coming from. This information helps to understand your traffic sources, identify top-performing channels, and optimize your marketing campaigns.
Traffic acquisition session campaign
| Field | Data Type | Dimension/Metric |
|---|
ga4_account_id  | Integer | Dimension |
sessionCampaignName  | String | Dimension |
ga4_property_id  | Integer | Dimension |
| engagementRate | Float | Metric |
| eventCount | Integer | Metric |
| eventsPerSession | Float | Metric |
| conversions | Integer | Metric |
| ga4_account_name | String | Dimension |
| engagedSessions | Integer | Metric |
| ga4_property_name | String | Dimension |
| date | Integer | Metric |
| sessions | Integer | Metric |
| totalRevenue | Integer | Metric |
| totalUsers | Integer | Metric |
| userEngagementDuration | Integer | Metric |
Traffic acquisition session default channel grouping
| Field | Data Type | Dimension/Metric |
|---|
ga4_account_id  | Integer | Dimension |
sessionDefaultChannelGrouping  | String | Dimension |
ga4_property_id  | Integer | Dimension |
| engagementRate | Float | Metric |
| eventCount | Integer | Metric |
| eventsPerSession | Float | Metric |
| conversions | Integer | Metric |
| ga4_account_name | String | Dimension |
| engagedSessions | Integer | Metric |
| ga4_property_name | String | Dimension |
| date | Integer | Metric |
| sessions | Integer | Metric |
| totalRevenue | Integer | Metric |
| totalUsers | Integer | Metric |
| userEngagementDuration | Integer | Metric |
Traffic acquisition session medium
| Field | Data Type | Dimension/Metric |
|---|
ga4_account_id  | Integer | Dimension |
sessionMedium  | String | Dimension |
ga4_property_id  | Integer | Dimension |
| engagementRate | Float | Metric |
| eventCount | Integer | Metric |
| eventsPerSession | Float | Metric |
| conversions | Integer | Metric |
| ga4_account_name | String | Dimension |
| engagedSessions | Integer | Metric |
| ga4_property_name | String | Dimension |
| date | Integer | Metric |
| sessions | Integer | Metric |
| totalRevenue | Integer | Metric |
| totalUsers | Integer | Metric |
| userEngagementDuration | Integer | Metric |
Traffic acquisition session source
| Field | Data Type | Dimension/Metric |
|---|
ga4_account_id  | Integer | Dimension |
sessionSource  | String | Dimension |
ga4_property_id  | Integer | Dimension |
| engagementRate | Float | Metric |
| eventCount | Integer | Metric |
| eventsPerSession | Float | Metric |
| conversions | Integer | Metric |
| ga4_account_name | String | Dimension |
| engagedSessions | Integer | Metric |
| ga4_property_name | String | Dimension |
| date | Integer | Metric |
| sessions | Integer | Metric |
| totalRevenue | Integer | Metric |
| totalUsers | Integer | Metric |
| userEngagementDuration | Integer | Metric |
Traffic acquisition session source medium
| Field | Data Type | Dimension/Metric |
|---|
ga4_account_id  | Integer | Dimension |
sessionSource  | String | Dimension |
sessionMedium  | String | Dimension |
ga4_property_id  | Integer | Dimension |
| eventCount | Integer | Metric |
| eventsPerSession | Float | Metric |
| conversions | Integer | Metric |
| ga4_account_name | String | Dimension |
| engagementRate | Float | Metric |
| ga4_property_name | String | Dimension |
| engagedSessions | Integer | Metric |
| date | Integer | Metric |
| sessions | Integer | Metric |
| totalRevenue | Integer | Metric |
| totalUsers | Integer | Metric |
| userEngagementDuration | Integer | Metric |
| Field | Data Type | Dimension/Metric |
|---|
ga4_account_id  | Integer | Dimension |
sessionSourcePlatform  | String | Dimension |
ga4_property_id  | Integer | Dimension |
| engagementRate | Float | Metric |
| eventCount | Integer | Metric |
| eventsPerSession | Float | Metric |
| conversions | Integer | Metric |
| ga4_account_name | String | Dimension |
| engagedSessions | Integer | Metric |
| ga4_property_name | String | Dimension |
| date | Integer | Metric |
| sessions | Integer | Metric |
| totalRevenue | Integer | Metric |
| totalUsers | Integer | Metric |
| userEngagementDuration | Integer | Metric |
User acquisition reports
User Acquisition reports provide insights into how new users find your website or app for the first time. This information helps to understand your user acquisition channels, identify top-performing sources, and optimize your marketing campaigns.
User acquisition first user campaign
| Field | Data Type | Dimension/Metric |
|---|
firstUserCampaignName  | String | Dimension |
ga4_property_id  | Integer | Dimension |
ga4_account_id  | Integer | Dimension |
| engagementRate | Float | Metric |
| eventCount | Integer | Metric |
| conversions | Integer | Metric |
| engagedSessions | Integer | Metric |
| ga4_account_name | String | Dimension |
| date | Integer | Metric |
| ga4_property_name | String | Dimension |
| newUsers | Integer | Metric |
| totalRevenue | Integer | Metric |
| totalUsers | Integer | Metric |
| userEngagementDuration | Integer | Metric |
User acquisition first user Google Ads ad group name
| Field | Data Type | Dimension/Metric |
|---|
firstUserGoogleAdsAdGroupName  | String | Dimension |
ga4_property_id  | Integer | Dimension |
ga4_account_id  | Integer | Dimension |
| engagementRate | Float | Metric |
| eventCount | Integer | Metric |
| conversions | Integer | Metric |
| engagedSessions | Integer | Metric |
| ga4_account_name | String | Dimension |
| date | Integer | Metric |
| ga4_property_name | String | Dimension |
| newUsers | Integer | Metric |
| totalRevenue | Integer | Metric |
| totalUsers | Integer | Metric |
| userEngagementDuration | Integer | Metric |
User acquisition first user Google Ads network type
| Field | Data Type | Dimension/Metric |
|---|
firstUserGoogleAdsAdNetworkType  | String | Dimension |
ga4_property_id  | Integer | Dimension |
ga4_account_id  | Integer | Dimension |
| engagementRate | Float | Metric |
| eventCount | Integer | Metric |
| conversions | Integer | Metric |
| engagedSessions | Integer | Metric |
| ga4_account_name | String | Dimension |
| date | Integer | Metric |
| ga4_property_name | String | Dimension |
| newUsers | Integer | Metric |
| totalRevenue | Integer | Metric |
| totalUsers | Integer | Metric |
| userEngagementDuration | Integer | Metric |
User acquisition first user medium
| Field | Data Type | Dimension/Metric |
|---|
firstUserMedium  | String | Dimension |
ga4_property_id  | Integer | Dimension |
ga4_account_id  | Integer | Dimension |
| engagementRate | Float | Metric |
| eventCount | Integer | Metric |
| conversions | Integer | Metric |
| engagedSessions | Integer | Metric |
| ga4_account_name | String | Dimension |
| date | Integer | Metric |
| ga4_property_name | String | Dimension |
| newUsers | Integer | Metric |
| totalRevenue | Integer | Metric |
| totalUsers | Integer | Metric |
| userEngagementDuration | Integer | Metric |
User acquisition first user source
| Field | Data Type | Dimension/Metric |
|---|
firstUserSource  | String | Dimension |
ga4_property_id  | Integer | Dimension |
ga4_account_id  | Integer | Dimension |
| engagementRate | Float | Metric |
| eventCount | Integer | Metric |
| conversions | Integer | Metric |
| engagedSessions | Integer | Metric |
| ga4_account_name | String | Dimension |
| date | Integer | Metric |
| ga4_property_name | String | Dimension |
| newUsers | Integer | Metric |
| totalRevenue | Integer | Metric |
| totalUsers | Integer | Metric |
| userEngagementDuration | Integer | Metric |
User acquisition first user source medium
| Field | Data Type | Dimension/Metric |
|---|
ga4_property_id  | Integer | Dimension |
firstUserMedium  | String | Dimension |
firstUserSource  | String | Dimension |
ga4_account_id  | Integer | Dimension |
| ga4_account_name | String | Dimension |
| eventCount | Integer | Metric |
| date | Integer | Metric |
| engagementRate | Float | Metric |
| engagedSessions | Integer | Metric |
| conversions | Integer | Metric |
| ga4_property_name | String | Dimension |
| newUsers | Integer | Metric |
| totalRevenue | Integer | Metric |
| totalUsers | Integer | Metric |
| userEngagementDuration | Integer | Metric |
| Field | Data Type | Dimension/Metric |
|---|
firstUserSourcePlatform  | String | Dimension |
ga4_property_id  | Integer | Dimension |
ga4_account_id  | Integer | Dimension |
| engagementRate | Float | Metric |
| eventCount | Integer | Metric |
| conversions | Integer | Metric |
| engagedSessions | Integer | Metric |
| ga4_account_name | String | Dimension |
| date | Integer | Metric |
| ga4_property_name | String | Dimension |
| newUsers | Integer | Metric |
| totalRevenue | Integer | Metric |
| totalUsers | Integer | Metric |
| userEngagementDuration | Integer | Metric |