GMP365 walkthrough
Prerequisites
GMP365 reports
- Find report types under Campaigns.
- Each report has the Level input.
The default level for all reports is Summary, but you can choose different levels for each report.
TV Report
The TV report has four levels: Summary, Channels, Channels and Periods.
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Summary: Each row includes a different Target Audience with the actual and planned summaries.
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Channel: Each row is divided by target audience and channel.
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Channel and Period: Each row is broken down by target audience, channel, and period.
If you choose the Channel and period level, select the "Report" type.
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Actual values or planned values
To learn more about period explanation, refer to the GMP documentation:.
TV channels are divided into periods. These periods always start on Monday or the first day of a month and are a maximum of 7 days long. This aggregates values up to weeks or months.
In the sample responses below, you can have the start date 2019-02-25 and end date 2019-03-10. Since this is over a monthly break, you get three periods, though it is two calendar weeks.
First Period: 3 days long stretching from 2019-02-25 to 2019-02-28.
Second Period: 4 days long stretching 2019-03-01 to 2019-03-03.
Third Period: 7 days long stretching from 2019-03-04 to 2019-03-10.
Radio report
The Radio report has four levels: Summary, Station, Station and Period.
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Summary: Each row includes a different Target Audience with the actual and planned summaries.
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Station: Each row is divided by target audience and station.
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Station and Period: Each row is broken down by target audience, station, and period.
If you choose the Station and period level, you must select the Report type.
Actual Values or Planned Values
To learn more about period explanation, refer to the GMP documentation:
Radio stations are divided into periods. These periods start on Monday or the first day of a month and are a maximum of seven days long. This easily adds up to weeks or months.
In the sample responses below, you can have the start date 2019-02-25 and end date 2019-03-10. Since this is over a monthly break, you get three periods even though it is only two calendar weeks.
First periodis3 dayslong, stretching from2019-02-25to2019-02-28.Second periodis4 dayslong, stretching from2019-03-01to2019-03-03.Third periodis7 dayslong, stretching from2019-03-04 ' to2019-03-10`.
OOH, print, cinema reports
These reports have two levels: Summary and Detailed.
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Summary: Each row includes actual and planned summaries.
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Periods: Choose report type (actual details of planning details).
Digital Report: includes Social Media, Digital Videos, Digital Display & Search
The Digital report has three levels: Summary, Site Groups, and Site Groups and Periods.
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Summary: Each row includes the actual and Planned summaries.
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Site Groups: Each row includes the actual and planning details for each site group.
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Site Groups and Periods: Each row includes the actual and planning details for each site group and period.
Other media and other spend reports
These reports have two levels: Summaryand Periods. Each row includes the actual summary and planned summary.
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Summary: Each row includes actual and planned summaries.
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Periods: Each row includes the actual and planned summaries for each period.
After selecting the report and the level, select the relevant campaigns.
To focus on the relevant campaigns, select the relevant countries and years. Each of those inputs can be empty.