Content.Ad predefined reports
Predefined reports
The Content.Ad data source in Data Integration comes with the predefined reports. Each report includes a short description of the data, a list of customizable fields (if any), and the schema mapping.
Since these reports follow a standardized format, a few fields are locked, and you can only access them through the Custom reports feature.
Source-Level selections
Content.Ad does not provide any source-level selections to filter each report in the river.
Advertiser by ad
The Advertiser by Ad report returns data in the "Campaign Summary Report" in an advertiser’s account login, aggregated to the ad level. The only customization is the incremental load type associated with this report.
| Field | Data Type | Dimension/Metric |
|---|---|---|
ad_id  | Integer | Dimension |
| time | String | Dimension |
| ad_url | String | Dimension |
| campaign_id | Integer | Dimension |
| campaign_name | String | Dimension |
| clicks | Integer | Metric |
| ad_title | String | Dimension |
| ctr | Float | Metric |
| ecpa | Float | Metric |
| ecpc | Float | Metric |
| impressions | Integer | Metric |
| spend | Float | Metric |
| conversions | Integer | Metric |
Advertiser by campaign
The Advertiser by Campaign report returns data in the "Campaign Summary Report" in an advertiser’s account login, aggregated to the campaign level. The only customization is the incremental load type associated with this report.
| Field | Data Type | Dimension/Metric |
|---|---|---|
| campaign_id | Integer | Dimension |
| time | String | Dimension |
| ad | String | Dimension |
| campaign_name | String | Dimension |
| clicks | Integer | Metric |
| ctr | Float | Metric |
| ecpa | Float | Metric |
| ecpc | Float | Metric |
| impressions | Integer | Metric |
| spend | Float | Metric |
| conversions | Integer | Metric |
