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2024-08 LinkedIn Ads upgrade v202406

Data Integration updated its integration with LinkedIn Ads to reflect the latest changes with version 202406 on August 6th. This upgrade ensures that your reports remain synchronized with the latest data structure and available metrics provided by LinkedIn Ads.

Changes made during the upgrade

For version 202406 of LinkedIn Ads, the following changes are implemented, affecting the configuration of new reports in the Data Flow configuration.

Predefined reports

Creatives shares

This report is renamed to Creatives Posts.

Added columns:

  • author
  • adContext (object)
  • commentary
  • container
  • content (object)
  • contentLandingPage
  • contentCallToActionLabel
  • createdAt
  • distribution (object)
  • isReshareDisabledByAuthor
  • lastModifiedAt
  • lifecycleState
  • lifecyclestateinfo (object)
  • publishedAt
  • reshareContext
  • visibility

Removed columns

  • contentEntities
  • content_description
  • content.title (equal to new "content object")
  • shareMediaCategory (equal to new "content" field)
  • owner (equal to new "author" field)
  • activity
  • edited
  • created
  • text
  • lastmodified

Ads analytics

Removed columns:

  • pivotValue (str)
  • pivot.

Ads statistics

Removed columns:

  • pivotValue (str)
  • pivot

Custom reports

Ads analytics

New configurations:

  • Pivot:
    • CONVERSATION_NODE
    • PLACEMENT_NAME
    • IMPRESSION_DEVICE_TYPE.

New metrics:

* approximateMemberReach
* costPerQualifiedLead
* dateRange
* documentCompletions
* documentFirstQuartileCompletions
* documentMidpointCompletions
* documentThirdQuartileCompletions
* downloadClicks
* headlineClicks
* headlineImpressions
* jobApplications
* jobApplyClicks
* pivotValues
* postClickJobApplications
* postClickJobApplyClicks
* postClickRegistrations
* postViewJobApplications
* postViewJobApplyClicks
* postViewRegistrations
* qualifiedLeads
* registrations
* talentLeads
* validWorkEmailLeads
* viralDocumentCompletions
* viralDocumentFirstQuartileCompletions
* viralDocumentMidpointCompletions
* viralDocumentThirdQuartileCompletions
* viralDownloadClicks
* viralJobApplications
* viralJobApplyClicks
* viralPostClickJobApplications
* viralPostClickJobApplyClicks
* viralPostClickRegistrations
* viralPostViewJobApplications
* viralPostViewJobApplyClicks
* viralPostViewRegistrations
* viralRegistrations.

Ads statistics

New configurations:

  • Pivot:
    • CONVERSATION_NODE
    • OBJECTIVE_TYPE
    • PLACEMENT_NAME
    • IMPRESSION_DEVICE_TYPE

New metrics:

* approximateMemberReach
* costPerQualifiedLead
* dateRange
* documentCompletions
* documentFirstQuartileCompletions
* documentMidpointCompletions
* documentThirdQuartileCompletions
* downloadClicks
* headlineClicks
* headlineImpressions
* jobApplications
* jobApplyClicks
* pivotValues
* postClickJobApplications
* postClickJobApplyClicks
* postClickRegistrations
* postViewJobApplications
* postViewJobApplyClicks
* postViewRegistrations
* qualifiedLeads
* registrations
* talentLeads
* validWorkEmailLeads
* viralDocumentCompletions
* viralDocumentFirstQuartileCompletions
* viralDocumentMidpointCompletions
* viralDocumentThirdQuartileCompletions
* viralDownloadClicks
* viralJobApplications
* viralJobApplyClicks
* viralPostClickJobApplications
* viralPostClickJobApplyClicks
* viralPostClickRegistrations
* viralPostViewJobApplications
* viralPostViewJobApplyClicks
* viralPostViewRegistrations
* viralRegistrations.

What actions should you take

  • If you do not take any action, the platform will return null values for deprecated columns.

  • If you want to remove those columns from the Target table, run the Data Flow in Overwrite loading mode.

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