Google Ads MCP connector
Google Ads is Google's online advertising platform for creating, managing, and optimizing ad campaigns across search, display, and video networks. The Google Ads MCP connector allows AI agents to search and retrieve campaign data, create, update, or remove campaigns, and manage contact lists for targeted advertising. It also supports listing accessible customer accounts, giving agencies and advertisers visibility across multiple Google Ads accounts from a single workflow.
Authentication type
- OAuth 2.0 Authorization Code - Requires a one-time user login to authorize the agent to access the service on their behalf.
Uses
Use the Google Ads MCP connector to perform the following actions:
- Build customer match lists to target specific audiences with ads
- Add new contacts to existing Google Ads customer lists
- Review which advertiser accounts a user can access
- Search and filter campaigns by status, performance, or name
- Retrieve detailed information about a specific campaign
- Launch new advertising campaigns directly from a workflow
- Update campaign budgets, statuses, or targeting settings
- Remove outdated or underperforming campaigns from an account
Example prompts
Use the following example prompts to invoke Google Ads MCP connector tools from your AI assistant or Boomi Connect workflow:
Show me all active campaigns in my Google Ads account.Add this customer's email to our remarketing list in Google Ads.Create a new customer list for our holiday promotion in Google Ads.Which Google Ads accounts can I currently access.Pause the campaign with the lowest click-through rate in Google Ads.Get the details for our spring sale campaign in Google Ads.Create a new campaign for our product launch in Google Ads.Find all campaigns in Google Ads with a budget over $5,000.Delete the expired campaign from our Google Ads account.Update the daily budget for our brand awareness campaign in Google Ads.
Google Ads MCP connector tools
The Google Ads MCP connector provides the following tools. Each tool maps to a specific action you can invoke from your AI agent or automation.
| Tool | Description |
|---|---|
| googleads_googleadsaddcontacttolist_invoke | Add a contact to an existing Google Ads customer list |
| googleads_googleadscreatelist_invoke | Create a new customer list in Google Ads |
| listAccessibleCustomers | List accessible customers |
| searchCampaigns | Search campaigns |
| getCampaign | Get a campaign |
| mutateCampaigns | Create, update, or remove campaigns |
