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Drift MCP connector

Updated 

Drift is a conversational marketing and sales platform that engages website visitors through targeted, real-time messaging. The Drift MCP connector allows AI agents to create, retrieve, update, and delete contact records to keep visitor and customer data current. It also supports managing custom attributes, giving teams a fuller picture of each contact's profile and engagement history.

Authentication type

  • OAuth 2.0 Authorization Code - Requires a one-time user login to authorize the agent to access the service on their behalf.

Uses

Use the Drift MCP connector to perform the following actions:

  • Create new contacts in Drift from website visitor interactions
  • Retrieve contact details to personalize sales conversations
  • Update contact information to keep records current across workflows
  • Remove outdated or duplicate contacts from Drift
  • Access custom attributes to enrich contact profiles
  • Sync contact data between Drift and other business systems
  • Streamline lead qualification with up-to-date contact records
  • Support sales teams with accurate, real-time contact data

Example prompts

Use the following example prompts to invoke Drift MCP connector tools from your AI assistant or Boomi Connect workflow:

  • Create a new contact in Drift for the visitor who just filled out our form.
  • Find the contact record for john.smith@example.com in Drift.
  • Update the job title for our contact at Acme Corp in Drift.
  • Delete the duplicate contact entry for jane.doe@example.com in Drift.
  • Show me all custom attributes available for contacts in Drift.
  • Add a new lead to Drift with their name, email, and company.
  • Get the latest contact details for our top prospect in Drift.
  • Change the phone number on file for a contact in Drift.
  • Remove a contact from Drift who unsubscribed from communications.
  • List the custom fields we can use to tag contacts in Drift.

Drift MCP connector tools

The Drift MCP connector provides the following tools. Each tool maps to a specific action you can invoke from your AI agent or automation.

ToolDescription
createContactCreate a contact
getContactGet a contact
updateContactUpdate a contact
deleteContactDelete a contact
getCustomAttributesGet custom attributes
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