Bitly MCP connector
Updated
Bitly is a link management platform that helps brands, businesses, and individuals create and track branded short links. The Bitly MCP connector allows AI agents to shorten links, create and update bitlinks, and retrieve existing bitlink details. It also supports organizing links by managing groups and tags across a Bitly account.
Authentication type
- OAuth 2.0 Authorization Code - Requires a one-time user login to authorize the agent to access the service on their behalf.
Uses
Use the Bitly MCP connector to perform the following actions:
- Shorten long URLs into branded, trackable Bitly links instantly
- Create custom bitlinks for marketing campaigns and social posts
- Retrieve existing bitlink details to verify destination and status
- Update bitlink titles, tags, or destinations without recreating links
- Organize bitlinks into groups for team and campaign management
- Review tags applied across a group to audit link categorization
- Standardize link sharing across teams with consistent Bitly branding
- Track campaign links by grouping and tagging them systematically
Example prompts
Use the following example prompts to invoke Bitly MCP connector tools from your AI assistant or Boomi Connect workflow:
Shorten this long URL using Bitly.Create a branded bitlink for our new product launch.Show me the details for this Bitly link.Update the title of this bitlink in Bitly.List all the groups in our Bitly account.What tags are used in our marketing group in Bitly?Turn this webpage link into a short Bitly URL.Change the destination URL for this existing bitlink.Show me all bitlinks tagged for this quarter's campaign.Give me a quick short link for this article to share on social media.
Bitly MCP connector tools
The Bitly MCP connector provides the following tools. Each tool maps to a specific action you can invoke from your AI agent or automation.
| Tool | Description |
|---|---|
| bitly_bitlyshortenlink_invoke | Shorten a long URL into a Bitly short link. |
| createBitlink | Create a bitlink |
| getBitlink | Get a bitlink |
| updateBitlink | Update a bitlink |
| listGroups | List groups |
| listGroupTags | List tags for a group |
